Chevron Left
Back to Fundamentals of Social Media Advertising

Learner Reviews & Feedback for Fundamentals of Social Media Advertising by Meta

4.8
stars
2,570 ratings

About the Course

This course takes a deep dive into paid advertising on social media. Learn how to start advertising on platforms like Facebook and Instagram by developing effective ads. Learn how to work with design teams by capturing the essence of your ad campaign in a creative brief, and understand how privacy policies may affect your ads. Complete the course with a project where you will produce a creative brief with assets you would deliver to a design team for your ad campaign. You’ll also create your first social media ad. By the end of this course you will be able to: • Determine why and when to invest in paid advertising on social media • Understand the anatomy of a social media ad and how they differ from organic posts • Evaluate on which platforms to run social media ad campaigns and what makes an ad effective • Craft compelling and effective visuals and copy for social media ads • Learn how to collaborate effectively with others through creative briefs • Build foundational understanding for data, data-based advertising and privacy protection • Build an ad directly from your Facebook Business Page and your Instagram Business Account • Use Instagram Stories Ads effectively to connect with customers • Write a creative brief and create a social media ad This course is intended for people who want to learn how to create and manage ads on social media. Learners don't need marketing experience, but they have basic internet navigation skills and are eager to participate and connect in social media. Having a Facebook or Instagram account helps and ideally learners have already completed course 1 (Introduction to Social Media Marketing) and 2 (Social Media Management) in this program....

Top reviews

JI

Oct 16, 2020

The quality of the specialization on coursera exceeds my expectations. Each of these have been very interesting and motivational. I'm sure to break into a new world of work with this.

MN

Aug 2, 2022

G​reat course. I learned a lot and I appreciate how detailed it was. I am glad we had an opportunity to write our own creative brief and that it's not only theoretical but practical also.

Filter by:

526 - 550 of 682 Reviews for Fundamentals of Social Media Advertising

By Malak L

•

Aug 19, 2022

Amazing!

By Tanya S

•

Jul 7, 2022

Good job

By Manuel A

•

Jul 27, 2021

perfect

By SHRUTI A

•

Aug 18, 2024

amazing

By Neha I S

•

Oct 12, 2023

awesome

By Govardhan M

•

Sep 23, 2023

awesome

By Nader H S

•

Jul 11, 2022

Perfect

By Afraa E

•

Apr 5, 2022

supurb

By Emiliano V

•

Sep 15, 2021

love it

By SABARI M A S P

•

Jan 18, 2025

Superb

By tanish r

•

Mar 23, 2023

good

By Kimberly G R R

•

Jun 27, 2021

great!

By UyenNVTSS180634

•

Apr 14, 2025

great

By Abdulslam M M O

•

Jul 19, 2023

ggood

By Vu T M L

•

Jun 26, 2023

goood

By hayan a

•

May 14, 2023

merci

By Abir H

•

May 3, 2023

Great

By PIYUSH T

•

Mar 2, 2023

good

By Comfort A

•

Mar 1, 2023

Good!

By Bappy H

•

Jan 7, 2023

Super

By Hibatullah A

•

Sep 1, 2021

great

By Eliana M A Y

•

Jul 4, 2021

great

By Bryan T V

•

Jul 4, 2021

Great

By Alberto E C Z

•

Apr 22, 2021

10/10

By Francesco P

•

Jan 24, 2021

Super