Learner Reviews & Feedback for Digital Marketing Analytics in Theory by University of Illinois Urbana-Champaign
About the Course
Top reviews
DN
Jan 31, 2016
Excellent information and presented in an easy-to-understand format. My only reason for not giving this course five stars was how many examples and details were out of date and not current to today.
TB
Sep 11, 2015
Have an great overall understanding about Digital marketing, Marketing Geek and useful Digital Analytic tools. With this worth information, I can make my online business plan more effectively
876 - 900 of 1,165 Reviews for Digital Marketing Analytics in Theory
By Humam S
•Aug 22, 2017
Great course , A lot of knowledge can be learned out of it specially when it comes to digital marketing technical tools of analytics
By stuart a
•Sep 18, 2018
covers the basics quite well. lot of entry points for further study on data sources, analysis techniques, business needs and risks.
By Pornpun J
•Aug 12, 2019
I like this course. The content here is not all new, but everything was rearranged to make your digital learning life easier.
By purnima m
•Jul 25, 2020
COURSE is good but the grading system is disappointing as there are no enough peers in this group to review my assignment.
By Artem K
•Jul 12, 2020
Great course in general. but in the last lesson, materials often repeat what already has been shown before in the course.
By Vinayan S
•Apr 9, 2018
A very insightful course! A good learning journey! Would have loved to have some case studies as part of the curriculum
By Deelip r D
•Feb 20, 2021
overall the course in nice but a bit difficult to understand in which more concentration and dedication is required
By Changfeng Z
•Dec 16, 2019
The course is great! But it will be great if the marketing tools mentioned in the class will be introduced briefly.
By Sofia C
•Nov 5, 2018
Super interesting! Really liked the way the course is organised and the lectures are very well explained. Thanks!
By Natasha F
•Mar 8, 2018
Good course but I feel as though a lot of the stats need to be updated, as many of them are around 5 + years old.
By Ahmed S M A
•Feb 27, 2018
The style of Kevin Hartman, Visiting Professor & Head of Analytics at Google is Good and I wish him more success
By Marsha M
•May 18, 2020
Great theory, I thought it was going to be dry because analytics is not my strong part but I really enjoyed it.
By Richa G
•Sep 11, 2016
It was a good course. Concepts like ZMOT and CDJ were the most interesting topics in these course !! Thanks.
By Charlotta T
•Mar 16, 2017
I found the course to be very informative and I learned a lot. The reading was very intense but very good.
By Stephan H
•Sep 15, 2016
Great content, nice presentation but Coursera website is slow, especially the submission step is unstable.
By Salvatore C
•Apr 28, 2020
Interesting and well structured course. My only concern is about videos lessons, sometimes were too short
By R C
•Feb 22, 2017
really enjoying the course, good information presented well and access to excellent reading materials
By Suryasree R
•Nov 7, 2016
Great reads, a good course to start with to understand the basics of digital marketing and analytics.
By Ahmed M N A E
•Aug 17, 2020
Great information as a start i understood the definitions and terms also ways of analytics and tools
By Prerna B
•Apr 12, 2020
This course gives you basic understanding of digital analytics which surely help you in Analy career
By Diego F C
•Apr 26, 2018
Great teacher and material. However, I worry that the material may be outdated since it's 2018 now.
By Rao A K
•May 13, 2020
Great course but some content is outdated such as giving example of Google+ multiple times
By fozan t
•Sep 17, 2019
Very Theoritical and bit outdated , but its good for a person with no marketing background
By Rajiv P
•Dec 6, 2016
for a novice, it is fairly informative, additional case studies would make it all rounded.
By Charlie D
•May 18, 2017
Very interesting topic and well taught! The quiz could be a little bit more challenging..